I've always though how cool it would be if during a food commercial on TV, you could actually be able to 'smell' the food advertised.

Now I think we may be on our way there!!
This is just the beginning. This is the OPhone.

You can literally SEND smells to friends through their phones!

TO be 100% I don't fully comprehend this yet - but all I know is it's freeeeaking COOL!!!